Digital Empowerment

Δημοσιότητα Γενικά Νέα National Showcase in Spain

National Showcase in Spain

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The Spanish partners of DigEm project, Documenta together with the Santander City Hall, have showed DigEm digital stories in the municipal service of transport television channel (

In Santander there is a municipal service of transport that has its own television channel which is showed in the buses themselves. This channel shows news from the city, activities made by the municipalities, cultural programmes, history, curiosities; it gives information about associations, etc.

Two videos made by the participants in Santander DigEm workshops are showed in this television channel from February 2012 to August 2012. Therefore, information about the project, partners as well as the workshops implemented in Spain is provided.

The city counts with 23 lines of buses that work from 7 a.m. to 23 p.m. and the television is on all that time; for this reason, the estimated number of presentations of the video is 340 times.

Given this, the impact will be very large and the projection will be seen by students, employees, unemployed and pensioners.